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Channel Management

This article will explain what a channel is and highlight how to use each tab on the channels manager to customize your channel.

J.G. Schirf avatar
Written by J.G. Schirf
Updated over a week ago

A channel is how you distribute your pass, where you find your embed codes, and how you control the Explore tab on the mobile pass. You can also do so much more! Read through the sections below to understand each tab of the Channels page.

Setting Up Your Channel

If you open the Channels page and find that you already have one (likely named "Destination Name Experiences"), you don't need to create a new one. That channel will have all of the information you need for your live passes, and you can continue to add to it. Jump down to the next section to learn more about managing your existing channel.

Channel Name

When creating a channel from scratch, you'll first need to name it. This is the copy that will appear by default as the home screen icon title. It will also appear in emails and text messages. This name needs to be all-encompassing and not tailored to one specific pass.

Bandwango Pro Tip

"Destination Name Experiences" is a great title!

Channel Items

This is where you add the passes that you want to distribute through this channel. Use the 'Add Item' button to add passes that are finished and ready to distribute.

There are a few ways to update different settings here:

  • Pencil: Edit Active Dates (when the item card will appear when the codes have been placed on your landing page) and toggle whether the pass should appear on the Explore tab (this is effective immediately).

  • Gear: Edit your item card until it's perfect! This contains a preview that will dynamically reflect changes you make in real time.

  • Trash Can: Remove the item from the channel. **NOTE: Removing an item from a channel does not expire or disable passes for your existing passholders, it simply removes them from the embedded modules and disables new signups and purchases.


Embeddable Elements and Website Integration

On this page, you'll find all of the code you'll need to add the cart, item card(s), and How it Works module(s) to your landing page(s).

First, use the Web Page Elements section to create the modules you want to use. You can edit which item cards show in which module. Each module will have a different code snippet. The text in the How it Works module is also editable here. Use the 'Preview Channel' button to see your work after you save. You can also sign up for your passes through the Preview to see them delivered to your email and phone!

If you added an Active Date to a pass (discussed above) that is later than today, then you will not be able to see that pass on the Preview. The Preview works exactly how the codes will.

Bandwango Pro Tip

Create as many modules as you need. You can create one item card and How it Works per pass, you can create modules with specific groupings, you can do whatever you need to in order to get the result you want on your website.

Then, when you're happy with your preview, you can download your codes!

Click 'Download PDF Instructions' to download a document with code for the cart and all of the Item Card and How it Works modules, as well as some pointers and first-level troubleshooting for using the codes on your website.

Need some help integrating this content on your landing pages?

Checkout our Integration and Embed FAQ HERE


Advanced

Message Lists are the marketing opt-ins that appear during checkout. There are two defaults:

  • I'd like to receive news & information about my pass. (allows you to use Bandwango's messaging to send information about prizes, pass expiration, etc.)

  • I'd like to receive occasional communication from Partner Name. (allows you to add folks to your external marketing lists)

If you want to add additional message lists, you can do that in the Message Lists tab on the main navigation panel (not within the Channel Manager).

Settings

  • Edit images for this channel (these will override images entered on the Settings tab in the main navigation panel, see below for information on when you would want to do this).

  • Access and edit your Terms & Conditions and Privacy Policy (default language will auto-populate here).

  • Enter any sales tax or convenience fees that you want to add on for paid items.

Communication lets you update the copy in texts and emails that send from the Bandwango system upon signup, transfer, prize redemption. Default language populates here, but you can update if you'd like!

Bandwango Pro Tip

Keep this language all-encompassing. These will apply to all passes on the channel.

FAQ's will populate with default FAQs that were created based on our customer service experience supporting our partners' passes. There are some that are dynamic based on the device a passholder is using, and others are editable. You can also add your own!


Features

At the top of the Channel menu are toggles for two features.

Social sharing will enable passholders to share a tokenized link, referring their friends to sign up for a pass. As a bonus, you can reward them points when their friends sign up! Check out the Gamification article for more information.

Channel QR Code will generate a QR code that people can use to sign up directly. They won't have to find the pass on your website, and you don't have to create any QR codes! Toggle this on, choose which passes you want to include, and download your QR code for use on all of your marketing materials.

Bandwango Pro Tip

Share those marketing materials with your participating businesses so that folks can discover and sign up for your pass while they're out and about!


Tips & Best Practices

Q: How many channels do I need?

A: In most cases, you only need one! The channel controls the Explore tab and the cart code, so it is best practice to work through one channel in order to avoid siloing your passes.

If you're partnering with another organization to launch a pass or are building one for a specific conference/group and need to completely rebrand (new home screen icon, logos, email header, etc), then a new channel may be the answer.

Chat with the Bandwango team to ensure that you have a plan for channels that will meet your goals!

Q: We're rebranding/we want to change our email header (or home screen icon, background image, logos...). Do I do that on the channel?

A: Nope! While you can override images on a channel level, that is typically used for the scenario described above -- creating a new channel for a specific pass in a specific scenario. If your visual branding needs an update, use the Settings tab in the main navigation bar to make those updates across the board.

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